Katrina Glenday
Latest recorded: Executive Vice President Product Lines and Marketing, Haier (seen 20 Nov 2025, source)
Roles recorded: 1 · Agency appointments made: 2 · Quotes logged: 1 · Campaign credits: 0
WHY THEY WON Glenday said TBWA\NZ stood out for a collaborative way of working, sharp strategic thinking and strong chemistry with the client team. Katrina Glenday on Haier · the move · via Campaign Brief, 20 Nov 2025 · paraphrased
CMO movement rating0.0 / 10Low mover · based on 3 records
Movement rating breakdown Method
| Role | Brand | Moves in tenure | Agency changes | Within 12 months of starting | Months to first change |
|---|---|---|---|---|---|
| Executive Vice President Product Lines and Marketing | Haier | 2 | 0 | 0 | n/a |
0% of roles saw an agency change within 12 months. Based on 3 records.
Career Sortable
| First seen | To | Title | Organisation | Years |
|---|---|---|---|---|
| 20 Nov 2025 | Now | Executive Vice President Product Lines and Marketing | Haier | 0.9 |
Agencies appointed on their watch
| Date | Brand | Discipline | Agency | Change? |
|---|---|---|---|---|
| 10 Dec 2025 | Haier | experiential | TABOO | No |
| 20 Nov 2025 | Haier | creative | TBWA\NZ | No |
Connections 3 · named together in one source · All
| With | How | Count | Years | Evidence |
|---|---|---|---|---|
| Alex Smith | Same article | 1 | 2025 | Campaign Brief 20 Nov 2025 |
| Shane Bradnick | Same article | 1 | 2025 | Campaign Brief 20 Nov 2025 |
| Catherine Harris | Same article | 1 | 2025 | Campaign Brief 20 Nov 2025 |
Every quote Short paraphrases with a link to the source
| Date | Brand | Paraphrase and tags | Source |
|---|---|---|---|
| 20 Nov 2025 | Haier | Glenday said TBWA\NZ stood out for a collaborative way of working, sharp strategic thinking and strong chemistry with the client team. | Campaign Brief |