Pirelli appoints We Are Different for media
Brand: Pirelli · Discipline: media · Type: appointment · Confidence: confirmed
Marketing lead at the time: George Albuquerque
Est. billingsn/a
Announced14 Oct 2026
Decided14 Oct 2026
The field
| Agency | Role | Stage |
|---|---|---|
| We Are Different | Winner | Appointed |
Sources Links only
- Mediaweek, 14 Oct 20260
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On the record Paraphrased, with tags
WHY THEY WON Albuquerque pointed to strong chemistry with the client team, the quality of its people and sharp strategic thinking as the reasons for choosing We Are Different. George Albuquerque on Pirelli · the move · via Mediaweek, 14 Oct 2026 · paraphrased
AGENCY SAYS Terry said We Are Different was excited to take on Pirelli, and talked up the brand's standing. Stuart Terry on Pirelli · the move · via Mediaweek, 14 Oct 2026 · paraphrased