Lion appoints We Are Social for social
Brand: Lion · Discipline: social · Type: appointment · Confidence: confirmed
Marketing lead at the time: Not recorded
Est. billingsn/a
Announced19 Mar 2025
Decided19 Mar 2025
The field
| Agency | Role | Stage |
|---|---|---|
| We Are Social | Winner | Appointed |
Sources Links only
- Campaign Brief, 19 Mar 20250
- Mediaweek, 20 Mar 20250
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On the record Paraphrased, with tags
AGENCY SAYS Shaw said We Are Social was excited to take on Lion, and flagged big plans for the next phase. Suzie Shaw on Lion · the move · via Campaign Brief, 19 Mar 2025 · paraphrased
WHY THEY WON Allan said We Are Social stood out for a clear grasp of the customer and category, the strength of its creative ideas and a close cultural match. Chris Allan on Lion · the move · via Campaign Brief, 19 Mar 2025 · paraphrased