We Are Social
Type: social
Leadership: Suzie Shaw (APAC CEO), Benji Wienstein (Director), Katie Lockwood (Account Director) · 5 people recorded in total
Career W-L7-0
Retained0
Net $m+0.0
Clients7
2026 rank49
Year by year Sortable
| Year | W | L | Ret. | Won $m | Lost $m | Net $m | League rank |
|---|---|---|---|---|---|---|---|
| 2026 | 2 | 0 | 0 | 0.0 | 0.0 | 0.0 | 49 |
| 2025 | 2 | 0 | 0 | 0.0 | 0.0 | 0.0 | 47 |
| 2024 | 3 | 0 | 0 | 0.0 | 0.0 | 0.0 | 6 |
| Career | 7 | 0 | 0 | 0.0 | 0.0 | 0.0 |
Current clients
| Brand | Discipline | Since | Tenure | At risk |
|---|---|---|---|---|
| Airbnb | social | 13 Apr 2026 | 0.5 | |
| Airbnb Australia | creative | 13 Apr 2026 | 0.5 | |
| KFC | social | 6 July 2025 | 1.3 | |
| Lion | social | 19 Mar 2025 | 1.6 | |
| Volkswagen Group | social | 6 Nov 2024 | 1.9 | |
| Volkswagen Group Australia | social | 5 Nov 2024 | 1.9 | |
| eBay Australia | social | 2 Dec 2024 | 1.9 |
Followed Marketers this agency followed to a new brand · All connections
No follow recorded. Connections are only drawn between people named together in one source, never from agency rosters.
On the record Client reasons and this agency's own words, paraphrased · cliché score 2 per quote (league)
AGENCY SAYS Shaw said We Are Social was excited to take on Airbnb. Suzie Shaw on Airbnb · the move · via Campaign Brief, 13 Apr 2026 · paraphrased
AGENCY SAYS Shaw said We Are Social was pleased to take on KFC. Suzie Shaw on KFC · the move · via Campaign Brief, 6 July 2025 · paraphrased
AGENCY SAYS Shaw said We Are Social was excited to take on Lion, and flagged big plans for the next phase. Suzie Shaw on Lion · the move · via Campaign Brief, 19 Mar 2025 · paraphrased
WHY THEY WON Allan said We Are Social stood out for a clear grasp of the customer and category, the strength of its creative ideas and a close cultural match. Chris Allan on Lion · the move · via Campaign Brief, 19 Mar 2025 · paraphrased
AGENCY SAYS Shaw said We Are Social was excited to take on eBay Australia, and talked up the brand's standing. Suzie Shaw on eBay Australia · the move · via Campaign Brief, 2 Dec 2024 · paraphrased
WHY THEY WON Abbott pointed to strong chemistry with the client team, a close cultural match and the quality of its people as the reasons for choosing We Are Social. Zannie Abbott on eBay Australia · the move · via Campaign Brief, 2 Dec 2024 · paraphrased
AGENCY SAYS Shaw said We Are Social was thrilled to take on Volkswagen Group, and talked up the brand's standing. Suzie Shaw on Volkswagen Group · the move · via Mediaweek, 6 Nov 2024 · paraphrased
Seen in credits Campaign credits. Not appointments or wins
| Latest | Brand | Credited for | Campaign | Source |
|---|---|---|---|---|
| 6 Feb 2026 | Lion SEEN IN CREDITS | social | Mediaweek | |
| 6 June 2025 | XXXX SEEN IN CREDITS | social | Mediaweek | |
| 12 Nov 2024 | Starbucks SEEN IN CREDITS | creative | Campaign Brief | |
| 22 Apr 2024 | Mastercard SEEN IN CREDITS | social | TOUCH | Campaign Brief |
| 20 May 2026 | KFC SEEN IN CREDITS | social | B&T | |
| 30 Mar 2026 | LION (Tooheys) SEEN IN CREDITS | social | The Sliding Schooner | B&T |
Wins and losses
| Date | Brand | Discipline | Result | Other agency | Est. $m |
|---|---|---|---|---|---|
| 13 Apr 2026 | Airbnb | social | Won | ||
| 13 Apr 2026 | Airbnb Australia | creative | Won | ||
| 6 July 2025 | KFC | social | Won | ||
| 19 Mar 2025 | Lion | social | Won | ||
| 2 Dec 2024 | eBay Australia | social | Won | ||
| 6 Nov 2024 | Volkswagen Group | social | Won | ||
| 5 Nov 2024 | Volkswagen Group Australia | social | Won |