Yoto appoints This is Flow for media
Brand: Yoto · Discipline: media · Type: appointment · Confidence: confirmed
Marketing lead at the time: Anaelle Bayet
Est. billingsn/a
Announced4 Dec 2024
Decided4 Dec 2024
The field
| Agency | Role | Stage |
|---|---|---|
| This is Flow | Winner | Appointed |
Sources Links only
- Campaign Brief, 4 Dec 20240
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On the record Paraphrased, with tags
WHY THEY WON Bayet said This is Flow stood out for a collaborative way of working, sharp strategic thinking and the strength of its creative ideas. Anaelle Bayet on Yoto · the move · via Campaign Brief, 4 Dec 2024 · paraphrased
AGENCY SAYS Hyett said This is Flow was thrilled to take on Yoto, and talked up the brand's standing. Jimmy Hyett on Yoto · the move · via Campaign Brief, 4 Dec 2024 · paraphrased