Fri 16 Oct 2026SOURCED DATA
Brands › Unilever

Unilever

Marketing lead: Zeina Elkouka (Marketing & Strategy Head for Home Care, since 11 May 2025) · Total appointments: 1

Roster: 180 Amsterdam (unspecified) SMALL ROSTER

Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effect0 of 4new CMOs, change in 12 mths · based on 5 records
Next reviewNot enough data4 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

unspecified
242526
seen: creative
242526
seen: media
242526
seen: PR
242526
seen: social
242526
seen: experiential
242526
180 AmsterdamREBORNGenerator United CampaignOctagonMindshareShania GoundarElliott EldridgeLaura FellEmily HarrisThinkerbellForward PRFORWARD AgencyPortobelloHogarthTAGHello SocialNone recordedSeen in credits

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
unspecified180 AmsterdamCURRENT26 Feb 2025Now1.60

Pitch predictor How it works

Not enough history to predict (4 records, needs 3 including at least two completed agency relationships).

Seen in credits Agencies credited on Unilever campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Thinkerbell SEEN IN CREDITSPR8 Sept 20269 Sept 20262campaign via Campaign Brief
WPP Production SEEN IN CREDITSproduction8 Sept 20269 Sept 20262campaign via Campaign Brief
Mindshare SEEN IN CREDITSmedia14 May 20249 Sept 20269campaign via Campaign Brief
ARC SEEN IN CREDITSpost-production14 Apr 202614 Apr 20261Dirt Is Good via B&T
Hogarth SEEN IN CREDITSproduction20 Nov 202520 Nov 20251campaign via B&T
Reigner SEEN IN CREDITSother20 Nov 202520 Nov 20251campaign via B&T
Hogarth SEEN IN CREDITSsocial26 Aug 202526 Aug 20251campaign via Campaign Brief
Otis SEEN IN CREDITSaudio26 Aug 202526 Aug 20251campaign via Campaign Brief
Rabbit SEEN IN CREDITSproduction28 July 202528 July 20251How To via Campaign Brief
The Editors SEEN IN CREDITSpost-production28 July 202528 July 20251How To via Campaign Brief
REBORN SEEN IN CREDITScreative11 May 202511 May 20251JIF MessMaster via Campaign Brief
HAPPY SEEN IN CREDITSproduction11 May 202511 May 20251JIF MessMaster via Campaign Brief
Shania Goundar SEEN IN CREDITSmedia11 May 202511 May 20251JIF MessMaster via Campaign Brief
Hello Social SEEN IN CREDITSexperiential10 July 202410 July 20241campaign via Campaign Brief
Elliott Eldridge SEEN IN CREDITSmedia10 July 202410 July 20241campaign via Campaign Brief
Laura Fell SEEN IN CREDITSmedia10 July 202410 July 20241campaign via Campaign Brief
Emily Harris SEEN IN CREDITSmedia10 July 202410 July 20241campaign via Campaign Brief
Forward PR SEEN IN CREDITSPR10 July 202410 July 20241campaign via Campaign Brief
We Know Video SEEN IN CREDITSproduction10 July 202410 July 20241campaign via Campaign Brief
Atmos SEEN IN CREDITSpost-production10 July 202410 July 20241campaign via Campaign Brief
Generator United Campaign SEEN IN CREDITScreative28 May 202428 May 20241Brings the Heat via Campaign Brief
Photoplay SEEN IN CREDITSproduction28 May 202428 May 20241Brings the Heat via Campaign Brief
Octagon SEEN IN CREDITScreative28 May 202428 May 20241Brings the Heat via Campaign Brief
FORWARD Agency SEEN IN CREDITSPR28 May 202428 May 20241Brings the Heat via Campaign Brief
Portobello SEEN IN CREDITSPR14 May 202414 May 20241campaign via Campaign Brief
TAG SEEN IN CREDITSsocial14 May 202414 May 20241campaign via Campaign Brief

Also credited People named once in Unilever campaign credits

Britt Groom (Producer, REBORN, Campaign Brief) · Vici Page (Account Director, REBORN, Campaign Brief) · Stephanie Sison Cruz (Creator Campaign Manager, REBORN, Campaign Brief) · Andrew McInally (First Assistant Director, HAPPY, Campaign Brief) · Angela Murphy (Producer, HAPPY, Campaign Brief) · Genevieve Martin (Production Manager, HAPPY, Campaign Brief) · Oliver Marshall (Cutter/Editor, Chloé Buckenmeyer, Campaign Brief) · Abhigna Venkatakrishna (Implementation & Activation Director, MINDSHARE, Campaign Brief) · Julien Dupuche (Director of Client Solutions, Sam Kelly, Campaign Brief) · Daniel Fryer (Executive Creative Director, Sam Kelly, Campaign Brief) · Melissa Woodward (Director of Talent, Sam Kelly, Campaign Brief) · Daniel Hill (Director of Media and Marketing Science, Sam Kelly, Campaign Brief) · Maya Weidner (Client Lead, Sam Kelly, Campaign Brief) · Seamus McShane (Head of Design, Sam Kelly, Campaign Brief) · Cody Waters (Art Director, Sam Kelly, Campaign Brief) · Caroline Lovejoy (General Manager, Forward PR, Campaign Brief) · Elle Reid (Account Director, Forward PR, Campaign Brief) · Bronte Mather (Account Manager, Forward PR, Campaign Brief) · Jack Shanahan (Founder & CEO, We Know Video, Campaign Brief) · Kezia Suryaputra (Producer, We Know Video, Campaign Brief) · Darren Bailey (Director, Photoplay, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
26 Feb 202526 Feb 2025appointment180 Amsterdamconfirmedvia LBB

Marketing leaders

PersonTitleFromTo
Alysha ArciuliBrand Manager28 May 2024Now
Amy DossMarketing Manager28 May 2024Now
Zeina ElkoukaMarketing & Strategy Head for Home Care11 May 2025Now
Yin Hong YeoRegional Marketing Manager11 May 2025Now

On the record Short paraphrases with links

No quotes logged yet.