Match & Wood
Match & Wood is a media agency. AccountMoves records 12 account wins, 0 losses and 1 retention, and 11 current clients including Advantage Air, Catch, Chobani, Chobani Australia, as at 16 Oct 2026. Based on reported moves only, with sources.
Type: media
Leadership: Lyndelle O’Keefe (CEO), Sam Enshaw (National Strategy Director), Michael Wretham (Head of Integrated Planning), Chris O’Keefe (Chief Operating Officer), Ryan Hancock (National Planning Director), Rachael Conway (Group Director), Emma Macey (Group Director) · 12 people recorded in total
Career W-L12-0
Retained1
Net $m+0.0
Clients11
2026 rank125
Year by year Sortable
| Year | W | L | Ret. | Won $m | Lost $m | Net $m | League rank |
|---|---|---|---|---|---|---|---|
| 2026 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 125 |
| 2025 | 1 | 0 | 1 | 0.0 | 0.0 | 0.0 | 130 |
| 2024 | 3 | 0 | 0 | 0.0 | 0.0 | 0.0 | 8 |
| 2023 | 2 | 0 | 0 | 0.0 | 0.0 | 0.0 | 27 |
| 2022 | 3 | 0 | 0 | 0.0 | 0.0 | 0.0 | 10 |
| 2021 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 66 |
| 2020 | 1 | 0 | 0 | 0.0 | 0.0 | 0.0 | 56 |
| Career | 12 | 0 | 1 | 0.0 | 0.0 | 0.0 |
Current clients
| Brand | Discipline | Since | Tenure | At risk |
|---|---|---|---|---|
| Advantage Air | media | 5 June 2024 | 2.4 | |
| Catch | media | 30 Mar 2023 | 3.5 | |
| Chobani | media | 13 Feb 2022 | 4.7 | |
| Chobani Australia | media | 13 Feb 2022 | 4.7 | |
| Curtin University | media | 24 May 2021 | 5.4 | |
| Defence Health | media | 12 Oct 2026 | 0.0 | |
| Horizon Power | media | 15 Oct 2024 | 2.0 | |
| InstantScripts | media | 4 Apr 2024 | 2.5 | |
| Property Group Peet | media | 17 Jan 2023 | 3.7 | |
| Renault Group | media | 5 Feb 2025 | 1.7 | |
| Snooze | media | 18 Oct 2022 | 4.0 |
Worked together again Credited with the same marketer at two brands · All connections
None recorded. Connections are only drawn between people named together in one source, never from agency rosters.
On the record Client reasons and this agency's own words, paraphrased · cliché score 1.5 per quote (league)
WHY THEY WON Taylor said Match & Wood stood out for sharp strategic thinking, the quality of its people and a record of commercial results. Roshni Taylor on Defence Health · the move · via Campaign Brief, 12 Oct 2026 · paraphrased
AGENCY SAYS Macey said Match & Wood was pleased to take on Defence Health. Emma Macey on Defence Health · the move · via Campaign Brief, 12 Oct 2026 · paraphrased
WHY THEY WON Davies said Match & Wood stood out for a record of commercial results, value for money and a collaborative way of working. Doni Davies on Snooze · the move · via Campaign Brief, 2 Apr 2025 · paraphrased
AGENCY SAYS O’Keefe said Match & Wood was thrilled to take on Snooze. Christopher O’Keefe on Snooze · the move · via Campaign Brief, 2 Apr 2025 · paraphrased
WHY THEY WON Woods pointed to a record of commercial results, a collaborative way of working and a clear grasp of the customer and category as the reasons for choosing Match & Wood. Elena Woods on Renault Group · the move · via Campaign Brief, 5 Feb 2025 · paraphrased
WHY THEY WON Devoy pointed to sharp strategic thinking, a collaborative way of working and the strength of its creative ideas as the reasons for choosing Match & Wood. David Devoy on Advantage Air · the move · via Mediaweek, 5 June 2024 · paraphrased
WHY THEY WON Davies said Match & Wood stood out for a close cultural match, the quality of its people and sharp strategic thinking. Doni Davies on Snooze · the move · via Mediaweek, 18 Oct 2022 · paraphrased
AGENCY SAYS O’Keefe said Match & Wood was delighted to take on Snooze. Chris O’Keefe on Snooze · the move · via Mediaweek, 18 Oct 2022 · paraphrased
WHY THEY WON Blakers credited Match & Wood with a close cultural match, sharp strategic thinking and the quality of its people. Steven Blakers on Chobani Australia · the move · via B&T, 13 Feb 2022 · paraphrased
WHY THEY WON Jennings said Match & Wood stood out for sharp strategic thinking, a record of commercial results and a collaborative way of working. Kate Jennings on Curtin University · the move · via B&T, 25 May 2021 · paraphrased
AGENCY SAYS O’Keefe said Match & Wood was delighted to take on Curtin University. Lyndelle O’Keefe on Curtin University · the move · via B&T, 25 May 2021 · paraphrased
WHY THEY WON Lushey said Match & Wood stood out for sharp strategic thinking and its data and technology capability. Rikki Lushey on Summit Homes Group · the move · via B&T, 9 Dec 2020 · paraphrased
Seen in credits Campaign credits. Not appointments or wins
| Latest | Brand | Credited for | Campaign | Source |
|---|---|---|---|---|
| 7 May 2024 | Chobani Australia SEEN IN CREDITS | media | Slow Good | Campaign Brief |
| 23 Jan 2025 | Snooze SEEN IN CREDITS | media | Mediaweek | |
| 21 Mar 2022 | Collarts SEEN IN CREDITS | media | Campaign Brief |
Wins and losses
| Date | Brand | Discipline | Result | Other agency | Est. $m |
|---|---|---|---|---|---|
| 12 Oct 2026 | Defence Health | media | Won | ||
| 2 Apr 2025 | Snooze | media | Retained | ||
| 5 Feb 2025 | Renault Group | media | Won | OMD | |
| 15 Oct 2024 | Horizon Power | media | Won | ||
| 5 June 2024 | Advantage Air | media | Won | ||
| 4 Apr 2024 | InstantScripts | media | Won | Hearts & Science | |
| 30 Mar 2023 | Catch | media | Won | ||
| 17 Jan 2023 | Property Group Peet | media | Won | Initiative | |
| 18 Oct 2022 | Snooze | media | Won | ||
| 13 Feb 2022 | Chobani Australia | media | Won | ||
| 13 Feb 2022 | Chobani | media | Won | ||
| 24 May 2021 | Curtin University | media | Won | ||
| 9 Dec 2020 | Summit Homes Group | media | Won |
