Superloop moves creative account from Leo to BMF
Brand: Superloop · Discipline: creative · Type: appointment · Confidence: confirmed
Marketing lead at the time: Ben Colman
Est. billingsn/a
Announced20 Aug 2026
Decided20 Aug 2026
Sources Links only
- Campaign Brief, 20 Aug 20260
- B&T, 20 Aug 20260
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On the record Paraphrased, with tags
WHY THEY WON Colman said BMF stood out for sharp strategic thinking, a record of commercial results and a clear grasp of the customer and category. Ben Colman on Superloop · the move · via B&T, 20 Aug 2026 · paraphrased
AGENCY SAYS McArdle said BMF was excited to take on Superloop, and flagged big plans for the next phase. Stephen McArdle on Superloop · the move · via B&T, 20 Aug 2026 · paraphrased