Liquorland retains Bashful for creative
Brand: Liquorland · Discipline: creative · Type: retention · Confidence: reported
Marketing lead at the time: Not recorded
Est. billingsn/a
Announced26 Nov 2025
Decided26 Nov 2025
The field
| Agency | Role | Stage |
|---|---|---|
| Bashful | Incumbent | Retained |
Sources Links only
- B&T, 26 Nov 20250
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On the record Paraphrased, with tags
WHY THEY WON Horner pointed to a clear grasp of the customer and category, sharp strategic thinking and the strength of its creative ideas as the reasons for choosing Bashful. Mia Horner on Liquorland · the move · via B&T, 26 Nov 2025 · paraphrased
AGENCY SAYS Bookallil said Bashful was thrilled to take on Liquorland. Simon Bookallil on Liquorland · the move · via B&T, 26 Nov 2025 · paraphrased