ANZ appoints Leo for creative
Brand: ANZ · Discipline: creative · Type: appointment · Confidence: confirmed
Marketing lead at the time: Sian Chadwick
Est. billingsn/a
Announced22 Oct 2024
Decided22 Oct 2024
The field
| Agency | Role | Stage |
|---|---|---|
| Leo | Winner | Appointed |
Sources Links only
- Campaign Brief, 22 Oct 20240
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On the record Paraphrased, with tags
WHY THEY WON Chadwick said Leo stood out for a collaborative way of working, a clear grasp of the customer and category and sharp strategic thinking. Sian Chadwick on ANZ · the move · via Campaign Brief, 22 Oct 2024 · paraphrased
AGENCY SAYS Pickens said Leo was excited to take on ANZ, and flagged big plans for the next phase. Clare Pickens on ANZ · the move · via Campaign Brief, 22 Oct 2024 · paraphrased