Endeavour Group moves creative account from M+C Saatchi to BMF
Brand: Endeavour Group · Discipline: creative · Type: appointment · Confidence: confirmed
Marketing lead at the time: Katie Dally
Est. billingsn/a
Announced1 July 2024
Decided1 July 2024
The field
| Agency | Role | Stage |
|---|---|---|
| M+C Saatchi | Incumbent | Lost |
| BMF | Winner | Appointed |
Sources Links only
- Campaign Brief, 1 July 20240
- Mediaweek, 1 July 20240
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On the record Paraphrased, with tags
WHY THEY WON Dally said BMF stood out for the strength of its creative ideas, a record of commercial results and a collaborative way of working. Katie Dally on Endeavour Group · the move · via Campaign Brief, 1 July 2024 · paraphrased
AGENCY SAYS McArdle said BMF was excited to take on Endeavour Group, and talked up the brand's standing and flagged big plans for the next phase. Stephen McArdle on Endeavour Group · the move · via Campaign Brief, 1 July 2024 · paraphrased