NRMA Insurance moves creative account from Bear Meets Eagle On Fire to Accenture Song
Brand: NRMA Insurance · Discipline: creative · Type: win · Confidence: reported
Marketing lead at the time: Michelle Klein
Est. billingsn/a
Announced10 Mar 2024
Decided10 Mar 2024
The field
| Agency | Role | Stage |
|---|---|---|
| Bear Meets Eagle On Fire | Incumbent | Lost |
| Accenture Song | Winner | Appointed |
Sources Links only
- Campaign Brief, 10 Mar 20240
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On the record Paraphrased, with tags
WHY THEY WON Batch pointed to a clear grasp of the customer and category, the quality of its people and its data and technology capability as the reasons for choosing Accenture Song. Julie Batch on NRMA Insurance · the move · via Campaign Brief, 10 Mar 2024 · paraphrased
AGENCY SAYS Droga said Accenture Song was thrilled to take on NRMA Insurance. David Droga on NRMA Insurance · the move · via Campaign Brief, 10 Mar 2024 · paraphrased