Fri 16 Oct 2026SOURCED DATA
Brands › TAC

TAC

Marketing lead: Ange Hann (Senior Manager Marketing, Sponsorships & Engagement, since 9 Feb 2026) · Total appointments: 2

Roster: Akcelo (experiential), DDB Group Melbourne (creative) SMALL ROSTER

Loyalty indexNot enough data2 records, needs 3
Avg tenureNot enough data2 records, needs 3
CMO effect0 of 6new CMOs, change in 12 mths · based on 8 records
Next reviewNot enough data6 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

experiential
242526
creative
242526
seen: creative
242526
seen: media
242526
seen: digital
242526
seen: experiential
242526
seen: design
242526
AkceloDDB Group MelbourneClemenger BBDOOMDAndy BuiGraffitiPaul Le CouteurNone recordedSeen in credits

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeDDB Group MelbourneCURRENT7 Oct 2025Now1.00
experientialAkceloCURRENT8 Oct 2024Now2.00

Pitch predictor How it works

Not enough history to predict (6 records, needs 3 including at least two completed agency relationships).

Seen in credits Agencies credited on TAC campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Clemenger BBDO SEEN IN CREDITScreative20 May 202411 Feb 20263campaign via Campaign Brief
FINCH SEEN IN CREDITSproduction9 Feb 202611 Feb 20262Crossroads via Campaign Brief
Flint SEEN IN CREDITSproduction9 Feb 202611 Feb 20262Crossroads via Campaign Brief
Eardrum SEEN IN CREDITSaudio20 Aug 202511 Sept 20252Australia via Campaign Brief
MassiveMusic SEEN IN CREDITSproduction11 Sept 202511 Sept 20251Australia via B&T
Thinkerbell SEEN IN CREDITSproduction20 Aug 202511 Sept 20252Australia via Campaign Brief
Graffiti SEEN IN CREDITSexperiential20 Aug 202511 Sept 20252Australia via Campaign Brief
Andy Bui SEEN IN CREDITSdigital20 May 202420 May 20241campaign via Campaign Brief
Squeak E Clean SEEN IN CREDITSaudio20 May 202420 May 20241campaign via Campaign Brief
Paul Le Couteur SEEN IN CREDITSdesign20 May 202420 May 20241campaign via Campaign Brief
OMD SEEN IN CREDITSmedia20 May 202420 May 20241campaign via Campaign Brief

Also credited People named once in TAC campaign credits

Ben Hall (Junior Copywriter, Clemenger BBDO, Campaign Brief) · Karen Kushinsky (National Traffic Manager, Clemenger BBDO, Campaign Brief) · James Kerr (Group Business Director, Jason Melhuish, Campaign Brief) · Tom von Stieglitz (Business Manager, Jason Melhuish, Campaign Brief) · Caitlin Jackson (Account Executive, Jason Melhuish, Campaign Brief) · Lisa Moro (Production Director, Jason Melhuish, Campaign Brief) · Amalia Makris (Producer, Jason Melhuish, Campaign Brief) · Jennifer Cahir (Senior Editors, Jason Melhuish, Campaign Brief) · Andy Packer (Senior Editors, Jason Melhuish, Campaign Brief) · Ainslee Littlemore (Film Executive Producer, MADE THIS, Jason Melhuish, Campaign Brief) · Callum Smit (Lead Producer, MADE THIS, Jason Melhuish, Campaign Brief) · Nathan Price (Director, Good Oil, Campaign Brief) · Amy Mete (Casting Director, Good Oil, Campaign Brief) · Nick Hamon Casting (Casting Director, Good Oil, Campaign Brief) · Andrew Zappia (Producer, Paul Le Couteur, Campaign Brief) · Abby Sie (Sound Designer, MassiveMusic, B&T)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
7 Oct 20257 Oct 2025appointmentcreativeDDB Group Melbourneconfirmedvia Campaign Brief
8 Oct 20248 Oct 2024appointmentexperientialAkceloconfirmedvia Campaign Brief

Marketing leaders

PersonTitleFromTo
John ThompsonSenior Manager, Marketing & Media20 May 2024Now
Nardia BrancatisanoTeam Manager, Marketing & Advertising20 May 2024Now
Gemma RadbournFormer Campaign Coordinator, Marketing & Advertising20 May 2024Now
Ange HannSenior Manager Marketing, Sponsorships & Engagement9 Feb 2026Now
Philip AskewStrategic Marketing Lead9 Feb 2026Now
Emily SkinnerMarketing Coordinator9 Feb 2026Now

On the record Short paraphrases with links

AGENCY SAYS Kenyon said Akcelo was pleased to take on TAC, and talked up the brand's standing.
iconic
Jon Kenyon · the move · via Campaign Brief, 8 Oct 2024 · paraphrased