Fri 16 Oct 2026SOURCED DATA
Agencies › Connected Media

Connected Media

Type: media

Leadership: Laura Hamod Barnes (Founder and CEO)

Career W-L2-0
Retained0
Net $m+0.0
Clients2
2026 rankn/a

Year by year Sortable

YearWLRet.Won $mLost $mNet $mLeague rank
20252000.00.00.018
Career2000.00.00.0

Current clients

BrandDisciplineSinceTenureAt risk
Virgin Activemedia26 Nov 20250.9
toniesmedia11 Nov 20250.9

Followed Marketers this agency followed to a new brand · All connections

No follow recorded. Connections are only drawn between people named together in one source, never from agency rosters.

On the record Client reasons and this agency's own words, paraphrased · cliché score 1.5 per quote (league)

WHY THEY WON Rolston credited Connected Media with a clear grasp of the customer and category, sharp strategic thinking and a close cultural match. Michelle Rolston on Virgin Active · the move · via Campaign Brief, 26 Nov 2025 · paraphrased
AGENCY SAYS Barnes said Connected Media was thrilled to take on Virgin Active. Laura Hamod Barnes on Virgin Active · the move · via Campaign Brief, 26 Nov 2025 · paraphrased
AGENCY SAYS Barnes said Connected Media was excited to take on tonies. Laura Hamod Barnes on tonies · the move · via Campaign Brief, 11 Nov 2025 · paraphrased
WHY THEY WON Best credited Connected Media with sharp strategic thinking, the strength of its creative ideas and a collaborative way of working. Lauren Best on tonies · the move · via Campaign Brief, 11 Nov 2025 · paraphrased

Seen in credits Campaign credits. Not appointments or wins

LatestBrandCredited forCampaignSource
14 Jan 2026Virgin Active Australia SEEN IN CREDITSmediaMediaweek

Wins and losses

DateBrandDisciplineResultOther agencyEst. $m
26 Nov 2025Virgin ActivemediaWon
11 Nov 2025toniesmediaWon