ASUS appoints Tonic
Brand: ASUS · Discipline: · Type: appointment · Confidence: confirmed
Marketing lead at the time: Not recorded
Est. billingsn/a
Announced20 Aug 2025
Decided20 Aug 2025
The field
| Agency | Role | Stage |
|---|---|---|
| Tonic | Winner | Appointed |
Sources Links only
- Mediaweek, 20 Aug 20250
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On the record Paraphrased, with tags
AGENCY SAYS Payten said Tonic was pleased to take on ASUS, and flagged big plans for the next phase. Simon Payten on ASUS · the move · via Mediaweek, 20 Aug 2025 · paraphrased
WHY THEY WON Howe welcomed the appointment of Tonic without spelling out a specific reason. Bradley Howe on ASUS · the move · via Mediaweek, 20 Aug 2025 · paraphrased