Fri 16 Oct 2026SOURCED DATA
Brands › Workwear Group

Workwear Group

Marketing lead: Jayne Willmott (Head of Marketing, since 7 July 2026) · Total appointments: 1

Roster: This is Flow (media) SMALL ROSTER

Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

media
242526
This is FlowNone recorded

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaThis is FlowCURRENT7 July 2026Now0.30

Pitch predictor How it works

Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
7 July 20267 July 2026retentionmediaThis is FlowThis is Flowconfirmedvia Campaign Briefvia B&T

Marketing leaders

PersonTitleFromTo
Jayne WillmottHead of Marketing7 July 2026Now

On the record Short paraphrases with links

WHY THEY WON Willmott said This is Flow stood out for sharp strategic thinking, strong chemistry with the client team and the quality of its people. Jayne Willmott · the move · via Campaign Brief, 7 July 2026 · paraphrased
AGENCY SAYS Hyett said This is Flow was pleased to take on Workwear Group. Jimmy Hyett · the move · via Campaign Brief, 7 July 2026 · paraphrased