16 Oct 2026 · Sourced dataLatestMedibank media → Accenture Song · 15 OctPirelli Australia social → We Are Different · 14 Octeeger creative → Noisy Beast · 14 OctTaylorMade media → Innocean Australia · 13 OctLessn social → Banter · 13 OctHairhouse digital → Jaywing · 13 Oct
Brands › Unicharm Australasia

Unicharm Australasia

As at 16 Oct 2026, AccountMoves records no current agency appointments for Unicharm Australasia. Agency changes reported since 2016: 0. Based on reported moves only, with sources.

Marketing lead: Michael Joel (General Manager Marketing, since 10 Apr 2025) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Agency changes on record since 20160based on reported moves only
Tenure on recordNot enough history0 ended relationships on record, needs 2 · 0 current

Last review on record: None recorded · Marketing lead since: 10 Apr 2025 (source)

Agency timeline Which agency has held each account, by discipline

creative
Communicado CommunicadoSeen in credits only
creative, credited 10 Apr 2025 to 11 Nov 2025 · 10 campaigns
Latest: campaign via B&T
CommunicadoSeen in credits · 1 yr 6 mth
media
Cole Media Cole MediaSeen in credits only
media, credited 10 Apr 2025 to 11 Nov 2025 · 10 campaigns
Latest: campaign via B&T
Cole MediaSeen in credits · 1 yr 6 mth
202420252026

Solid bars are appointments on record (confirmed or reported). Hatched bars are agencies seen in campaign credits only. Hover or tap a bar for dates and sources.

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Agency changes on record Since 2016 · based on reported moves only

No agency changes with a named incumbent have been reported for Unicharm Australasia since 2016. That means none were reported, not necessarily that none happened.

Includes changes the client chose and changes forced by the agency side (resignations, closures). See each source.

Seen in credits Agencies credited on Unicharm Australasia campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Communicado Seen in creditscreative10 Apr 202511 Nov 202510campaign via B&T
Cole Media Seen in creditsmedia10 Apr 202511 Nov 202510campaign via B&T
Monster Seen in creditsproduction11 Nov 202511 Nov 20251campaign via Campaign Brief
Production Alley Seen in creditsaudio10 Apr 202511 Nov 20258campaign via B&T
The Producers Seen in creditsproduction28 Aug 202529 Aug 20252More Bluey, More Love via Campaign Brief
Manimal Seen in creditspost-production28 Aug 202529 Aug 20252More Bluey, More Love via Campaign Brief

Also credited People named once in Unicharm Australasia campaign credits

Michael Joel (General Manager Marketing, Unicharm Australasia, Campaign Brief) · Louise Berecic (Senior Brand Manager, Delectables, Unicharm Australasia, Campaign Brief) · Annie Price (Executive Creative Director, Communicado, Campaign Brief) · Chris Buchanan (Writers, Communicado, Campaign Brief) · Daniel Hedger (Integrated Strategist, Communicado, Campaign Brief) · Wil de Souza (Group Account Director, Communicado, Campaign Brief) · Narayanan Subramani (Senior Account Manager, Communicado, Campaign Brief) · Anna Barham Kumar (Head of Content & Social, Communicado, Campaign Brief) · Claudia Frederick (PR Senior Account Director, Communicado, Campaign Brief) · Angie Darras (PR Senior Account Manager, Communicado, Campaign Brief) · Candice Cole (General Manager, Cole Media, Campaign Brief) · Amanda Olsen (Media Director, Cole Media, Campaign Brief) · Robyn Cameron (Digital Director, Cole Media, Campaign Brief) · Kelly Newey (Social Media Manager, Cole Media, Campaign Brief) · Sarah Hickey (Director, Monster, Campaign Brief) · JC Reyes (Head of Creative, Monster, Campaign Brief) · Tuscany Gray (Photographer, Monster, Campaign Brief) · Ruri Morris (Brand Manager, Cosifit, Unicharm Australasia, Campaign Brief) · Kaori Gault (Brand Manager, Cosifit, Unicharm Australasia, Campaign Brief) · Riya Agrawal (Digital Marketing Specialist, Unicharm Australasia, Campaign Brief) · Lucy Houldsworth (Director, Communicado, Campaign Brief) · Simon Fleming (Associate CD/Art Director, Communicado, Campaign Brief) · Terence Thean (Head of Digital, Pippa Russell, Campaign Brief) · Olivia Altavilla (Director, Cole Media, Campaign Brief) · Brendan Cherry (DOP, Cole Media, Campaign Brief) · Denzil Heeger (Offline / Colourist, Manimal, Campaign Brief) · Catherine Black (Photography, Production Alley, Campaign Brief) · Amer Haq (Brand Manager, SleepyNights, Unicharm Australasia, Campaign Brief) · Rebecca Petrolo (Brand Manager, SleepyNights, Unicharm Australasia, Campaign Brief) · Lauren Burgueono (Producer, Eric Tom, Campaign Brief) · Mae Mizuno Li (Brand Manager, Ezi-LockOdour, Unicharm Australasia, Campaign Brief) · Jack Dinsmoor (Senior Designer, Communicado, Campaign Brief) · Lydia Burrows (Senior Digital Creative & Social Media Manager, Communicado, Campaign Brief) · Amy Greer (Digital Producer, Communicado, Campaign Brief) · Anya Subberwal (Digital Director, Cole Media, Campaign Brief) · Daniel Dunn (Director, Cole Media, Campaign Brief) · Kalliroy Edlin (Producer, Cole Media, Campaign Brief) · Kit Haselden (Photography, Production Alley, Campaign Brief) · Jon Webb (Director, Cole Media, B&T) · Jon Holmes (Editor, Production Alley, B&T)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Michael JoelGeneral Manager Marketing10 Apr 2025Now
Mae Mizuno LiBrand Manager, Ezi-LockOdour10 Apr 20253 Aug 2026
Riya AgrawalDigital Marketing Specialist5 May 2025Now
Amer HaqBrand Manager, SleepyNights5 May 2025Now
Rebecca PetroloBrand Manager, SleepyNights5 May 2025Now
Ruri MorrisBrand Manager, Cosifit28 Aug 2025Now
Kaori GaultBrand Manager, Cosifit28 Aug 2025Now
Louise BerecicSenior Brand Manager, Delectables11 Nov 2025Now

Stated reasons and comments Paraphrased, with source links

No quotes logged yet.