Fri 16 Oct 2026SOURCED DATA
Brands › Red Rooster

Red Rooster

Marketing lead: Lisa White (Head of Marketing, since 23 Feb 2026) · Total appointments: 1

Roster: Kill Boring Dead (social) SMALL ROSTER

Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effect0 of 4new CMOs, change in 12 mths · based on 5 records
Next reviewNot enough data4 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

social
242526
seen: creative
242526
seen: media
242526
seen: social
242526
Kill Boring DeadLeo AustraliaLeo Burnett AustraliaAtomic 212°InfluentialKill Boring Dead (KBD)None recordedSeen in credits

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
socialKill Boring DeadCURRENT28 Jan 2026Now0.70

Pitch predictor How it works

Not enough history to predict (4 records, needs 3 including at least two completed agency relationships).

Seen in credits Agencies credited on Red Rooster campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Leo Australia SEEN IN CREDITScreative2 July 202523 Feb 20265campaign via Campaign Brief
Atomic 212° SEEN IN CREDITSmedia15 May 202423 Feb 20266campaign via Mediaweek
DIVISION SEEN IN CREDITSproduction23 Feb 202623 Feb 20261The Rooster via B&T
Byrne Creative SEEN IN CREDITSproduction23 Feb 202623 Feb 20261The Rooster via B&T
Rumble SEEN IN CREDITSaudio25 Nov 202423 Feb 20263Do Christmas Your Way with Reds via Mediaweek
“Matchday” SEEN IN CREDITSaudio23 Feb 202623 Feb 20261The Rooster via B&T
PXP & Prodigious SEEN IN CREDITSproduction27 Nov 202527 Nov 20251campaign via B&T
Influential SEEN IN CREDITSsocial27 Nov 202527 Nov 20251campaign via B&T
Kill Boring Dead (KBD) SEEN IN CREDITSsocial27 Nov 202527 Nov 20251campaign via B&T
Prodigious SEEN IN CREDITSproduction2 July 20252 July 20251campaign via Campaign Brief
Leo Burnett Australia SEEN IN CREDITScreative15 May 202425 Nov 20243campaign via Mediaweek
Photoplay SEEN IN CREDITSproduction15 May 202425 Nov 20243campaign via Mediaweek
The Editors SEEN IN CREDITSpost-production25 Nov 202425 Nov 20242Do Christmas Your Way with Reds via Mediaweek
Renee Park (Rumble Studios) SEEN IN CREDITSpost-production15 May 202415 May 20241campaign via Mediaweek

Also credited People named once in Red Rooster campaign credits

Bill Scheggia (Copywriter, Leo Australia, Campaign Brief) · Lewis Catalano (Art Director, Leo Australia, Campaign Brief) · Laura Midalia (PXP Senior Integrated Producer, Leo Australia, Campaign Brief) · Tommy Cehak (Executive Creative Director, Leo Australia, B&T) · Daniel Stewart (Senior Art Director, Leo Australia, B&T) · Tatsuki Kamekawa (Senior Copywriter, Leo Australia, B&T) · Vince Usher (Group Strategy Director, Leo Australia, B&T) · Sebastian Soto Lopez (Senior Business Manager, James Walker-Smith, B&T) · Fiona Norman (Senior Producer, James Walker-Smith, B&T) · Ashleigh Carter (General Manager, Atomic 212°, B&T) · Kate Lemoine (Group Account Director, Atomic 212°, B&T) · Bettina Benjamin (P&T Director, Atomic 212°, B&T) · Karen Hayward (Senior Producer, DIVISION, B&T) · Marijke Spain (Creative director, Leo Burnett Australia, Mediaweek) · Cristina Muffatti (Art director, Leo Burnett Australia, Mediaweek) · Nicole Denning (Senior business director, Leo Burnett Australia, Mediaweek) · Dani Garabedian (Business director, Leo Burnett Australia, Mediaweek) · Daniel Ardilley (DOP, Photoplay, Mediaweek)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
28 Jan 202628 Jan 2026appointmentsocialKill Boring Deadconfirmedvia Campaign Brief

Marketing leaders

PersonTitleFromTo
Ashley HughesDirector of Marketing15 May 2024Now
Jane HillsdonMarketing Manager15 May 2024Now
Julia Lo PrestiBrand Manager15 May 2024Now
Lisa WhiteHead of Marketing23 Feb 2026Now

On the record Short paraphrases with links

AGENCY SAYS Willis said Kill Boring Dead was pleased to take on Red Rooster, and talked up the brand's standing.
iconic
Marcus Willis · the move · via Campaign Brief, 28 Jan 2026 · paraphrased