Fri 16 Oct 2026SOURCED DATA
Brands › Nestlé

Nestlé

Marketing lead: Melanie Chen (Head of Marketing Confectionery, since 25 Aug 2025) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Loyalty indexNot enough data0 records, needs 3
Avg tenureNot enough data0 records, needs 3
CMO effect0 of 7new CMOs, change in 12 mths · based on 7 records
Next reviewNot enough data7 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

seen: creative
242526
seen: media
242526
seen: PR
242526
seen: social
242526
seen: design
242526
VMLConnecting Plots GroupOpenMindEleven PRCP-PRa.gloNoiseNone recordedSeen in credits

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Pitch predictor How it works

Not enough history to predict (7 records, needs 3 including at least two completed agency relationships).

Seen in credits Agencies credited on Nestlé campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
VML SEEN IN CREDITScreative26 June 202525 Aug 20252Bring the Fun via Campaign Brief
OpenMind SEEN IN CREDITSmedia26 June 202525 Aug 20252Bring the Fun via Campaign Brief
Eleven PR SEEN IN CREDITSPR25 Aug 202525 Aug 20251campaign via Campaign Brief
Stillpoint SEEN IN CREDITSproduction25 Aug 202525 Aug 20251campaign via Campaign Brief
Moonboy SEEN IN CREDITSproduction25 Aug 202525 Aug 20251campaign via Campaign Brief
Noise SEEN IN CREDITSdesign25 Aug 202525 Aug 20251campaign via Campaign Brief
Connecting Plots Group SEEN IN CREDITScreative21 July 202521 July 20252campaign via B&T
a.glo SEEN IN CREDITSsocial21 July 202521 July 20252campaign via B&T
CP-PR SEEN IN CREDITSPR21 July 202521 July 20252campaign via B&T
Photoplay SEEN IN CREDITSproduction26 June 202526 June 20251Bring the Fun via Campaign Brief
MassiveMusic SEEN IN CREDITSaudio26 June 202526 June 20251Bring the Fun via Campaign Brief

Also credited People named once in Nestlé campaign credits

Jared Kinsler (Copywriter, VML, Campaign Brief) · Madelene McGuinness (Art Director, VML, Campaign Brief) · Richard Plocki (Strategy Director, VML, Campaign Brief) · Bella Lasovski (Junior Producer, VML, Campaign Brief) · Sam Scheidler (Group Account Director, VML, Campaign Brief) · Becky Holwerda (Senior Account Manager, VML, Campaign Brief) · Kim Piache (Connections Planning Director, OpenMind, Campaign Brief) · Josh Price (Implementation & Activation Associate Director, OpenMind, Campaign Brief) · Isobelle McDonnell (Implementation and Activation Manager, OpenMind, Campaign Brief) · Christina Nguyen (Social & Content Account Director, Maggie Stergiopoulos, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Melanie ChenHead of Marketing Confectionery25 Aug 2025Now
Shannon WrightHead of Marketing Confectionery25 Aug 2025Now
Lauren MannMarketing Manager, Chocolate25 Aug 2025Now
Sarah LewisSenior Brand Manager25 Aug 2025Now
Alina YakovlievaSenior Brand Manager25 Aug 2025Now
Kate PatersonAssistant Brand Manager, Chocolate25 Aug 2025Now
Ella PetersDigital Brand Manager25 Aug 2025Now

On the record Short paraphrases with links

No quotes logged yet.