Monash University
Marketing lead: Fabian Marrone (Chief Marketing, Admissions and Communications Officer and Vice-president, since 7 Feb 2024) · Total appointments: 1
Roster: VML (creative) SMALL ROSTER
Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
creative
242526
VMLNone recorded
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| creative | VMLCURRENT | 7 Feb 2024 | Now | 2.7 | 0 |
Pitch predictor How it works
Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 7 Feb 2024 | 7 Feb 2024 | retention | creative | VML | VML | confirmed | via Campaign Brief |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Fabian Marrone | Chief Marketing, Admissions and Communications Officer and Vice-president | 7 Feb 2024 | Now |
On the record Short paraphrases with links
WHY THEY WON Marrone credited VML with sharp strategic thinking, the quality of its people and a record of commercial results. Fabian Marrone · the move · via Campaign Brief, 7 Feb 2024 · paraphrased
AGENCY SAYS Barrow said VML was excited to take on Monash University. Jake Barrow · the move · via Campaign Brief, 7 Feb 2024 · paraphrased