Foot Locker
Marketing lead: Brendan Graham (Senior Director of Marketing for Asia Pacific, since 19 Nov 2024) · Total appointments: 1
Roster: Mindshare (media) SMALL ROSTER
Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
media
242526
MindshareNone recorded
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| media | MindshareCURRENT | 19 Nov 2024 | Now | 1.9 | 0 |
Pitch predictor How it works
Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 19 Nov 2024 | 19 Nov 2024 | appointment | media | Mindshare | confirmed | via Mediaweek |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Brendan Graham | Senior Director of Marketing for Asia Pacific | 19 Nov 2024 | Now |
On the record Short paraphrases with links
WHY THEY WON Graham credited Mindshare with a record of commercial results, sharp strategic thinking and a clear grasp of the customer and category. Brendan Graham · the move · via Mediaweek, 19 Nov 2024 · paraphrased
AGENCY SAYS Grivas said Mindshare was excited to take on Foot Locker. Maria Grivas · the move · via Mediaweek, 19 Nov 2024 · paraphrased