Carma
Marketing lead: Emily Meier-Murren (Director of Marketing, since 18 May 2026) · Total appointments: 1
Roster: Born (creative) SMALL ROSTER
Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
creative
242526
BornNone recorded
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| creative | BornCURRENT | 18 May 2026 | Now | 0.4 | 0 |
Pitch predictor How it works
Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 18 May 2026 | 18 May 2026 | appointment | creative | Born | confirmed | via Campaign Briefvia B&T |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Emily Meier-Murren | Director of Marketing | 18 May 2026 | Now |
On the record Short paraphrases with links
AGENCY SAYS Coupland said Born was excited to take on Carma. David Coupland · the move · via Campaign Brief, 18 May 2026 · paraphrased
WHY THEY WON Meier-Murren pointed to the strength of its creative ideas, sharp strategic thinking and a collaborative way of working as the reasons for choosing Born. Emily Meier-Murren · the move · via Campaign Brief, 18 May 2026 · paraphrased