Tyro
Marketing lead: Sera Awad (Head of Marketing, since 17 Oct 2024) · Total appointments: 0
Roster: No confirmed appointments recorded. See credits below.
Loyalty indexNot enough data0 records, needs 3
Avg tenureNot enough data0 records, needs 3
CMO effect0 of 3new CMOs, change in 12 mths · based on 3 records
Next reviewNot enough data3 records, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
seen: media
242526
Frontier MediaNone recordedSeen in credits
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|
Pitch predictor How it works
Not enough history to predict (3 records, needs 3 including at least two completed agency relationships).
Seen in credits Agencies credited on Tyro campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Frontier Media SEEN IN CREDITS | media | 17 Oct 2024 | 17 Oct 2024 | 1 | Eat Pay Love via Campaign Brief |
Also credited People named once in Tyro campaign credits
Daniel O’Brien (Managing Director, Frontier Media, Campaign Brief) · Nichola Kiely (Head of Client Service, Frontier Media, Campaign Brief) · Alex Kottas (Senior Account Manager, Frontier Media, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Sera Awad | Head of Marketing | 17 Oct 2024 | Now |
| Stephanie Brown | Head of Brand | 17 Oct 2024 | Now |
| Justine Duffy | Brand Manager | 17 Oct 2024 | Now |
On the record Short paraphrases with links
No quotes logged yet.