Penfolds
Marketing lead: Not recorded · Total appointments: 1
Roster: Assembled Media (media) SMALL ROSTER
Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data1 record, needs 3
Next reviewNot enough data0 records, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
media
242526
Assembled MediaNone recorded
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| media | Assembled MediaCURRENT | 6 Oct 2025 | Now | 1.0 | 0 |
Pitch predictor How it works
Not enough history to predict (0 records, needs 3 including at least two completed agency relationships).
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 6 Oct 2025 | 6 Oct 2025 | appointment | media | Assembled Media | confirmed | via Campaign Briefvia Mediaweek |
Marketing leaders
No marketing leaders recorded yet.
On the record Short paraphrases with links
AGENCY SAYS Nicholls said Assembled Media was delighted to take on Penfolds, and talked up the brand's standing and flagged big plans for the next phase. Gareth Nicholls · the move · via Campaign Brief, 6 Oct 2025 · paraphrased