Fri 16 Oct 2026SOURCED DATA
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myCar

Marketing lead: Cynthia Fernandez (Head of Marketing, since 25 Aug 2026) · Total appointments: 1

Roster: DO. (creative) SMALL ROSTER

Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

creative
242526
DO.None recorded

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeDO.CURRENT25 Aug 2026Now0.10

Pitch predictor How it works

Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
25 Aug 202625 Aug 2026appointmentcreativeDO.confirmedvia Campaign Briefvia B&T

Marketing leaders

PersonTitleFromTo
Cynthia FernandezHead of Marketing25 Aug 2026Now

On the record Short paraphrases with links

WHY THEY WON Fernandez credited DO. with sharp strategic thinking, the strength of its creative ideas and a record of commercial results. Cynthia Fernandez · the move · via B&T, 25 Aug 2026 · paraphrased