Fri 16 Oct 2026SOURCED DATA
Brands › MAS

MAS

Marketing lead: Not recorded · Total appointments: 1

Roster: Yarn (creative) SMALL ROSTER

Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data1 record, needs 3
Next reviewNot enough data0 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

creative
242526
seen: creative
242526
seen: media
242526
seen: design
242526
YarnEightyOneEsther WatkinsEightyOne MediaRumble StudiosNone recordedSeen in credits

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeYarnCURRENT22 July 2025Now1.20

Pitch predictor How it works

Not enough history to predict (0 records, needs 3 including at least two completed agency relationships).

Seen in credits Agencies credited on MAS campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
EightyOne SEEN IN CREDITScreative9 Oct 20249 Oct 20241campaign via Campaign Brief
Esther Watkins SEEN IN CREDITScreative9 Oct 20249 Oct 20241campaign via Campaign Brief
EightyOne Media SEEN IN CREDITSmedia9 Oct 20249 Oct 20241campaign via Campaign Brief
Scoundrel SEEN IN CREDITSproduction9 Oct 20249 Oct 20241campaign via Campaign Brief
Toybox SEEN IN CREDITSpost-production9 Oct 20249 Oct 20241campaign via Campaign Brief
Rumble Studios SEEN IN CREDITSdesign9 Oct 20249 Oct 20241campaign via Campaign Brief
Steve Boniface c SEEN IN CREDITSproduction9 Oct 20249 Oct 20241campaign via Campaign Brief

Also credited People named once in MAS campaign credits

Bruce Everard (Production Designer, Scoundrel, Campaign Brief) · Sue Sparks (Production Manager, Scoundrel, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
22 July 202522 July 2025appointmentcreativeYarnconfirmedvia LBB

Marketing leaders

No marketing leaders recorded yet.

On the record Short paraphrases with links

No quotes logged yet.