Mad Paws
Marketing lead: Karim Mouahbi (Director of Marketing, since 26 Aug 2024) · Total appointments: 0
Roster: No confirmed appointments recorded. See credits below.
Loyalty indexNot enough data0 records, needs 3
Avg tenureNot enough data0 records, needs 3
CMO effect0 of 5new CMOs, change in 12 mths · based on 5 records
Next reviewNot enough data5 records, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
seen: media
242526
Jam PackedNone recordedSeen in credits
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|
Pitch predictor How it works
Not enough history to predict (5 records, needs 3 including at least two completed agency relationships).
Seen in credits Agencies credited on Mad Paws campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Ouzo SEEN IN CREDITS | production | 26 Aug 2024 | 26 Aug 2024 | 1 | campaign via B&T |
| Thomas Day (Flagpost) SEEN IN CREDITS | audio | 26 Aug 2024 | 26 Aug 2024 | 1 | campaign via B&T |
| Jack Thompson (Flagpost) SEEN IN CREDITS | post-production | 26 Aug 2024 | 26 Aug 2024 | 1 | campaign via B&T |
| Squeak-E-Clean SEEN IN CREDITS | production | 26 Aug 2024 | 26 Aug 2024 | 1 | campaign via B&T |
| Jam Packed SEEN IN CREDITS | media | 26 Aug 2024 | 26 Aug 2024 | 1 | campaign via B&T |
Also credited People named once in Mad Paws campaign credits
Timothy Shaw (DOP, Ouzo, B&T) · Samantha Gan (Production Designer, Ouzo, B&T) · Ara Kocharyan (Editor, Luc Volshenk, B&T) · Denis Blinov (Sound Designer, Squeak-E-Clean, B&T) · Jarrah Brailey (Director, Jam Packed, B&T) · Elyse Stevens (Marketing Coordinator, Jam Packed, B&T)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Karim Mouahbi | Director of Marketing | 26 Aug 2024 | Now |
| Sotirios Karras | Brand & Creative Director | 26 Aug 2024 | Now |
| Kirsten Chircop | Brand & Content Manager | 26 Aug 2024 | Now |
| Italo Camargo | Head of Marketing | 26 Aug 2024 | Now |
| Ale Gomez | Senior Marketing Manager | 26 Aug 2024 | Now |
On the record Short paraphrases with links
No quotes logged yet.