Fri 16 Oct 2026SOURCED DATA
Brands › First National Group

First National Group

Marketing lead: Mark Jansen (Communication & Marketing Director, since 23 June 2026) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Loyalty indexNot enough data0 records, needs 3
Avg tenureNot enough data0 records, needs 3
CMO effect0 of 3new CMOs, change in 12 mths · based on 3 records
Next reviewNot enough data3 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

seen: creative
242526
WhippetNone recordedSeen in credits

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Pitch predictor How it works

Not enough history to predict (3 records, needs 3 including at least two completed agency relationships).

Seen in credits Agencies credited on First National Group campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
Whippet SEEN IN CREDITScreative23 June 202623 June 20261campaign via Campaign Brief

Also credited People named once in First National Group campaign credits

Matt Coghlan (Associate Creative Director, Whippet, Campaign Brief) · Ellen Hatton (Senior Designer, Whippet, Campaign Brief) · Andrea Baxter (Artwork & Production Manager, Whippet, Campaign Brief) · Vivian Brewer (Senior Creative Artworker, Whippet, Campaign Brief)

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Mark JansenCommunication & Marketing Director23 June 2026Now
Damian LucasSenior Marketing and Growth Lead23 June 2026Now
Erin HallidayMarketing Project Manager23 June 2026Now

On the record Short paraphrases with links

No quotes logged yet.