ECOVACS
Marketing lead: Fiona Tao (Head of Marketing for APJ, since 21 July 2026) · Total appointments: 1
Roster: Havas Red (PR) SMALL ROSTER
Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
PR
242526
Havas RedNone recorded
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| PR | Havas RedCURRENT | 21 July 2026 | Now | 0.2 | 0 |
Pitch predictor How it works
Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 21 July 2026 | 21 July 2026 | appointment | PR | Havas Red | confirmed | via Campaign Briefvia B&T |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Fiona Tao | Head of Marketing for APJ | 21 July 2026 | Now |
On the record Short paraphrases with links
AGENCY SAYS Cario said Havas Red was excited to take on ECOVACS. Laura Cario · the move · via Campaign Brief, 21 July 2026 · paraphrased
WHY THEY WON Tao pointed to a collaborative way of working, a clear grasp of the customer and category and the quality of its people as the reasons for choosing Havas Red. Fiona Tao · the move · via Campaign Brief, 21 July 2026 · paraphrased