Fri 16 Oct 2026SOURCED DATA
Brands › Dry July Foundation

Dry July Foundation

Marketing lead: Not recorded · Total appointments: 1

Roster: Hello (creative) SMALL ROSTER

Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data1 record, needs 3
Next reviewNot enough data0 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

creative
242526
HelloNone recorded

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
creativeHelloCURRENT18 May 2026Now0.40

Pitch predictor How it works

Not enough history to predict (0 records, needs 3 including at least two completed agency relationships).

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
18 May 202618 May 2026appointmentcreativeHelloconfirmedvia Campaign Briefvia B&T

Marketing leaders

No marketing leaders recorded yet.

On the record Short paraphrases with links

WHY THEY WON Odbert said Hello stood out for a clear grasp of the customer and category, the strength of its creative ideas and a collaborative way of working. Gillian Odbert · the move · via Campaign Brief, 18 May 2026 · paraphrased
AGENCY SAYS Kelly said Hello was thrilled to take on Dry July Foundation, and talked up the brand's standing and flagged big plans for the next phase. Sam Kelly · the move · via Campaign Brief, 18 May 2026 · paraphrased