Doritos

Marketing lead: Vandita Pandey (CMO, since 17 Jan 2024) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Loyalty indexNot enough data0 records, needs 3

Avg tenureNot enough data0 records, needs 3

CMO effect0 of 4new CMOs, change in 12 mths · based on 4 records

Next reviewNot enough data4 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

seen: creative

242526

seen: media

242526

VaynerMediaTrio (PHD Australia)None recordedSeen in credits

Agency roster by discipline Tenure in years

Discipline	Agency	From	To	Tenure	Retained

Pitch predictor How it works

Not enough history to predict (4 records, needs 3 including at least two completed agency relationships).

Seen in credits Agencies credited on Doritos campaigns. Evidence of work, not a confirmed appointment or a win

Agency or company	Credited for	First seen	Last seen	Campaigns	Latest source
VaynerMedia SEEN IN CREDITS	creative	17 Jan 2024	26 Feb 2024	2	campaign via B&T
Trio (PHD Australia) SEEN IN CREDITS	media	17 Jan 2024	17 Jan 2024	1	campaign via B&T

Also credited People named once in Doritos campaign credits

Amy Bradshaw (Head of Australia, VaynerMedia, B&T) · Yash Murthy (Head of Creative and Consulting, VaynerMedia, B&T) · Jonathan Gerard (Head of Delivery APAC, VaynerMedia, B&T) · Chrissie Malloch (Strategy Director, VaynerMedia, B&T) · Taryn Vernoy (Business Director, VaynerMedia, B&T) · Elyssa Markle (Senior Account Director, VaynerMedia, B&T) · Miles Jackson (Senior Art Director, VaynerMedia, B&T) · Lehi Curtis (Senior Art Director, VaynerMedia, B&T) · Asela Marcelline (Copywriter, VaynerMedia, B&T) · Crystal Chen (Senior Strategist, VaynerMedia, B&T) · Vivien Bui (Post Creative Strategist, VaynerMedia, B&T) · Clare Dyer (Senior Project Manager, VaynerMedia, B&T) · Ryan Ambrose (Group Investment Director, TRIO (PHD Australia), B&T) · Ellie Begg (Planning Manager, TRIO (PHD Australia), B&T) · Jessie Vu (Account Executive, TRIO (PHD Australia), B&T) · Erin Fletcher (Director of Projects and Operations, TRIO (PHD Australia), B&T) · Kimm McTavish (Executive Producer, TRIO (PHD Australia), B&T) · David Milligan (Snr Account Manager, TRIO (PHD Australia), B&T) · Matt David (Digital Designer, TRIO (PHD Australia), B&T) · Emily Meades (Junior Producer, TRIO (PHD Australia), B&T)

Full history Every pitch, review, win and retention

Announced	Decided	Type	Discipline	Incumbent	Winner	Also pitched	Est. $m	Status	Source

Marketing leaders

Person	Title	From	To
Kathryn Miller	Senior Brand Manager	17 Jan 2024	Now
Sam O’Donnell	Marketing Manager	17 Jan 2024	Now
Tracy Hardwick	Brand Director	17 Jan 2024	Now
Vandita Pandey	CMO	17 Jan 2024	Now

On the record Short paraphrases with links

No quotes logged yet.