Brandbank Group
Marketing lead: Natalie Motta-Reeves (Brandbank Group GM, since 4 July 2024) · Total appointments: 1
Roster: The Pistol (media) SMALL ROSTER
Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
media
242526
The PistolNone recorded
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| media | The PistolCURRENT | 4 July 2024 | Now | 2.3 | 0 |
Pitch predictor How it works
Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 4 July 2024 | 4 July 2024 | appointment | media | The Pistol | confirmed | via Mediaweek |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Natalie Motta-Reeves | Brandbank Group GM | 4 July 2024 | Now |
On the record Short paraphrases with links
WHY THEY WON Motta-Reeves pointed to a collaborative way of working, its data and technology capability and sharp strategic thinking as the reasons for choosing The Pistol. Natalie Motta-Reeves · the move · via Mediaweek, 4 July 2024 · paraphrased
AGENCY SAYS Nosworthy said The Pistol was excited to take on Brandbank Group. Jaime Nosworthy · the move · via Mediaweek, 4 July 2024 · paraphrased