Fri 16 Oct 2026SOURCED DATA
Brands › Bank of Queensland

Bank of Queensland

Marketing lead: Melody Townsend (BOQ Group General Manager, Retail Marketing, since 31 Jan 2024) · Total appointments: 0

Roster: No confirmed appointments recorded. See credits below.

Loyalty indexNot enough data0 records, needs 3
Avg tenureNot enough data0 records, needs 3
CMO effect0 of 5new CMOs, change in 12 mths · based on 5 records
Next reviewNot enough data5 records, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

seen: creative
242526
BOQ Group’s ‘The Inside Job’None recordedSeen in credits

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained

Pitch predictor How it works

Not enough history to predict (5 records, needs 3 including at least two completed agency relationships).

Seen in credits Agencies credited on Bank of Queensland campaigns. Evidence of work, not a confirmed appointment or a win

Agency or companyCredited forFirst seenLast seenCampaignsLatest source
BOQ Group’s ‘The Inside Job’ SEEN IN CREDITScreative31 Jan 20241 Feb 20242Human Kind of Bank via Campaign Brief
Taxi Film Production SEEN IN CREDITSproduction31 Jan 20241 Feb 20242Human Kind of Bank via Campaign Brief

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource

Marketing leaders

PersonTitleFromTo
Melody TownsendBOQ Group General Manager, Retail Marketing31 Jan 2024Now
Stephen ThompsonBOQ Group Head of Brand & Advertising31 Jan 2024Now
Imogen ThornBOQ Group Head of Retail Marketing31 Jan 2024Now
Andy CliffordBOQ Group Head of Digital Marketing31 Jan 2024Now
Phoebe DukeBOQ Group Brand Manager31 Jan 2024Now

On the record Short paraphrases with links

No quotes logged yet.