AutoTrader
Marketing lead: Not recorded · Total appointments: 0
Roster: No confirmed appointments recorded. See credits below.
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|
Pitch predictor How it works
Not enough history to predict (0 records, needs 3 including at least two completed agency relationships).
Seen in credits Agencies credited on AutoTrader campaigns. Evidence of work, not a confirmed appointment or a win
| Agency or company | Credited for | First seen | Last seen | Campaigns | Latest source |
|---|---|---|---|---|---|
| Sweetshop SEEN IN CREDITS | production | 5 Sept 2024 | 5 Sept 2024 | 1 | Tell New Zealand about your car via Campaign Brief |
| 4AM SEEN IN CREDITS | design | 5 Sept 2024 | 5 Sept 2024 | 1 | Tell New Zealand about your car via Campaign Brief |
| Lassoo SEEN IN CREDITS | media | 5 Sept 2024 | 5 Sept 2024 | 1 | Tell New Zealand about your car via Campaign Brief |
Also credited People named once in AutoTrader campaign credits
Steve Thomson (Founder, ECD, 4AM, Campaign Brief) · Kurt Bradley (Managing Partner, ECD, 4AM, Campaign Brief) · David Thomason (Strategy &Creative, 4AM, Campaign Brief) · Guy Roberts (Creative Director, 4AM, Campaign Brief) · Helen Prangley (Client Services Director, 4AM, Campaign Brief) · James Nielsen (Design Director, 4AM, Campaign Brief) · James Roberts (Head of Strategy and Investment, Lassoo, Campaign Brief) · Kimberly Kastelan (Communications Director, Lassoo, Campaign Brief) · Dani Geraghty (Business Director, Lassoo, Campaign Brief) · Océane Chouet (Social and PR Account Director, Lassoo, Campaign Brief) · Daniel Currin (General Manager, Lassoo, Campaign Brief)
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|
Marketing leaders
No marketing leaders recorded yet.
On the record Short paraphrases with links
No quotes logged yet.