Fri 16 Oct 2026SOURCED DATA
Brands › 1st Energy

1st Energy

Marketing lead: Ionie Treacy (Head of Sales and Marketing, since 21 Sept 2026) · Total appointments: 1

Roster: Habitat M (media) SMALL ROSTER

Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3

Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment

media
242526
Habitat MNone recorded

Agency roster by discipline Tenure in years

DisciplineAgencyFromToTenureRetained
mediaHabitat MCURRENT21 Sept 2026Now0.10

Pitch predictor How it works

Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).

Full history Every pitch, review, win and retention

AnnouncedDecidedTypeDisciplineIncumbentWinnerAlso pitchedEst. $mStatusSource
21 Sept 202621 Sept 2026appointmentmediaHabitat Mconfirmedvia Campaign Briefvia B&T

Marketing leaders

PersonTitleFromTo
Ionie TreacyHead of Sales and Marketing21 Sept 2026Now

On the record Short paraphrases with links

AGENCY SAYS Brownbill said Habitat M was delighted to take on 1st Energy. Sam Brownbill · the move · via Campaign Brief, 21 Sept 2026 · paraphrased
WHY THEY WON Treacy credited Habitat M with a record of commercial results, the quality of its people and a collaborative way of working. Ionie Treacy · the move · via Campaign Brief, 21 Sept 2026 · paraphrased