The Thoughtful Agency
Type: digital
Leadership: Prav De Silva (CEO / Chief Growth Officer), Chris Perkins (Affiliate & Partnerships Director)
Career W-L2-0
Retained0
Net $m+0.0
Clients2
2026 rank43
Year by year Sortable
| Year | W | L | Ret. | Won $m | Lost $m | Net $m | League rank |
|---|---|---|---|---|---|---|---|
| 2026 | 2 | 0 | 0 | 0.0 | 0.0 | 0.0 | 43 |
| Career | 2 | 0 | 0 | 0.0 | 0.0 | 0.0 |
Current clients
| Brand | Discipline | Since | Tenure | At risk |
|---|---|---|---|---|
| Big Red Group | digital | 11 Aug 2026 | 0.2 | |
| Rodd & Gunn | digital | 9 Apr 2026 | 0.5 |
Followed Marketers this agency followed to a new brand · All connections
No follow recorded. Connections are only drawn between people named together in one source, never from agency rosters.
On the record Client reasons and this agency's own words, paraphrased · cliché score 1.5 per quote (league)
WHY THEY WON Boris pointed to the quality of its people, a record of commercial results and a collaborative way of working as the reasons for choosing The Thoughtful Agency. John Boris on Big Red Group · the move · via Campaign Brief, 11 Aug 2026 · paraphrased
AGENCY SAYS Perkins said The Thoughtful Agency was excited to take on Big Red Group. Chris Perkins on Big Red Group · the move · via Campaign Brief, 11 Aug 2026 · paraphrased
AGENCY SAYS Silva said The Thoughtful Agency was excited to take on Rodd & Gunn, and flagged big plans for the next phase. Prav De Silva on Rodd & Gunn · the move · via Campaign Brief, 9 Apr 2026 · paraphrased
WHY THEY WON Beagley credited The Thoughtful Agency with the quality of its people, a record of commercial results and a collaborative way of working. Mike Beagley on Rodd & Gunn · the move · via Campaign Brief, 9 Apr 2026 · paraphrased
Wins and losses
| Date | Brand | Discipline | Result | Other agency | Est. $m |
|---|---|---|---|---|---|
| 11 Aug 2026 | Big Red Group | digital | Won | ||
| 9 Apr 2026 | Rodd & Gunn | digital | Won |