HOVERAir
Marketing lead: Anthony Fredella (Channel Marketing Manager, since 10 Nov 2024) · Total appointments: 1
Roster: Five by Five Global (PR) SMALL ROSTER
Loyalty indexNot enough data1 record, needs 3
Avg tenureNot enough data1 record, needs 3
CMO effectNot enough data2 records, needs 3
Next reviewNot enough data1 record, needs 3
Account barcode Solid cells: agency of record at year end. Hatched rows: seen in campaign credits, not an appointment
PR
242526
Five by Five GlobalNone recorded
Agency roster by discipline Tenure in years
| Discipline | Agency | From | To | Tenure | Retained |
|---|---|---|---|---|---|
| PR | Five by Five GlobalCURRENT | 10 Nov 2024 | Now | 1.9 | 0 |
Pitch predictor How it works
Not enough history to predict (1 records, needs 3 including at least two completed agency relationships).
Full history Every pitch, review, win and retention
| Announced | Decided | Type | Discipline | Incumbent | Winner | Also pitched | Est. $m | Status | Source |
|---|---|---|---|---|---|---|---|---|---|
| 10 Nov 2024 | 10 Nov 2024 | appointment | PR | Five by Five Global | confirmed | via Campaign Brief |
Marketing leaders
| Person | Title | From | To |
|---|---|---|---|
| Anthony Fredella | Channel Marketing Manager | 10 Nov 2024 | Now |
On the record Short paraphrases with links
WHY THEY WON Fredella pointed to a clear grasp of the customer and category, a collaborative way of working and its data and technology capability as the reasons for choosing Five by Five Global. Anthony Fredella · the move · via Campaign Brief, 10 Nov 2024 · paraphrased